✦ Card programs shipped in Canada, the UK, the EU & MENAP

Fintech consulting — cards, payments & banking

I advise fintechs and banks on card issuing strategy, processor and network selection, and payments product roadmaps. I work remotely and have shipped card programs for fintechs in Canada, the UK, the EU, and MENAP — including leading Keep's (Canada) card program end to end.

What I help with

Card program strategy

Choosing a network, processor, and sponsor bank, and scoping the build — informed by launching Keep's card program with Mastercard, PTC, and i2c.

Processor & network selection

Structuring RFPs and evaluating processors and networks for a new card issuing or acquiring program.

Payments product roadmap

Prioritising what to ship next across issuing, multi-currency banking, and expense management, with a go-to-market plan.

Program & vendor management

Running the cross-functional program once the build starts — network, processor, sponsor bank, and internal engineering.

How it works

01

Discovery call

A short call to understand the problem — a new program, a stuck decision, or a roadmap that needs prioritising.

02

Recommendation

A written recommendation: network/processor options, a roadmap, or an RFP structure, with the trade-offs made explicit.

03

Execution support

Optional — staying on as the program runs, working with your processor, network, and engineering team to ship it.

Engagement types

Fractional / advisory

Ongoing input on strategy and roadmap, a few hours a week.

Project-based

A defined scope — a processor RFP, a launch plan — start to finish.

One-off session

A single working session to unblock a specific decision.

Track record

  • Led Keep's (Canada) card program end to end with Mastercard, PTC, and i2c — from build to a program growing toward $2M ARR.
  • Ran processor and network integrations for ~10 startup and scale-up card programs across the UK, EU, and MENAP as a Program Consultant at Hypefin.
  • Shipped Crypto.com's prepaid card launch in the EU and Canada while at i2c.
  • Rolled out a Cards-as-a-Service program across the Middle East and Pakistan for SimpliFi, and a new Visa corporate card for London-based Pomelo Pay.

Questions

Do you only work with large, scaled fintechs?

No — I've worked on both scale-ups (Keep) and earlier-stage startups (Hypefin's clients, including Pomelo Pay and SimpliFi), so engagements can be sized to a smaller team's budget and pace.

Are engagements remote?

Yes, remote-first. I'm based in Lahore, Pakistan, and have delivered card and payments programs for teams in Canada, the UK, the EU, and MENAP without being on-site.

What if my problem doesn't fit neatly into one of the services above?

Most engagements start as a discovery call, not a fixed package — describe the problem and I'll tell you honestly whether it's something I can help with.

Tell me about your project

Share a bit about what you're working on and I'll reply directly.