Saad Salman
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Case studies

Deep dives into cards, payments, and fintech product launches.

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Product

The Case for Analytics: Informed Teams Make Better Bets

Gut feel is a starting point, not a strategy. What a landmark MIT study found about data-driven decision-making — and how to put it to work on your next launch.

Data-driven firms are 5–6% more productive (MIT)

Let's talk about your next product.

Lahore, Pakistan

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